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French online insurance sales forecast : 2006 to 2011

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      <subfield code="a">French online insurance sales forecast</subfield>
      <subfield code="b"> : 2006 to 2011</subfield>
      <subfield code="c">Benjamin Ensor... [et al.]</subfield>
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      <subfield code="a">The Internet accounts for a small fraction of non-life insurance sales in France. Despite high broadband adoption and the growing number of online shoppers, few French Net users seem interested in researching or buying insurance online. Faced by this apparent lack of interest and with numerous existing distribution channels, few insurance companies have tried hard to encourage online sales. Authors expect the number of online insurance buyers to grow slowly over the next few years</subfield>
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