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Customer advocacy 2008 : how US consumers rate their banks, brokerages, and insurers

Recurso electrónico / electronic resource
MARC record
Tag12Value
LDR  00000cam a22000004b 4500
001  MAP20080022082
003  MAP
005  20200512151805.0
008  080912s2008 usa|||| ||| ||eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎921.94
24500‎$a‎Customer advocacy 2008‎$b‎ : how US consumers rate their banks, brokerages, and insurers‎$c‎ by Bill Doyle... [et al.]
260  ‎$a‎Cambridge‎$b‎Forrester Research‎$c‎2008
4901 ‎$a‎For eBusiness, channel & product management professionals
520  ‎$a‎Consumers who rate their financial services providers high on customer advocacy are more likely to consider those firms for additional financial products. USAA customers give their firm the highest rating, as they have for each of the past four years. At the other end of our rankings, big banks predominate. This year, consumers ratings of their financial institutions are down across the board, falling to their lowest levels in five years
650 1‎$0‎MAPA20080605520‎$a‎Defensa del consumidor
650 1‎$0‎MAPA20080603908‎$a‎Servicios financieros
650 1‎$0‎MAPA20080603182‎$a‎Productos financieros
650 1‎$0‎MAPA20080582180‎$a‎Ratios de gestión
650 4‎$0‎MAPA20080568184‎$a‎Calificaciones
650 1‎$0‎MAPA20080590819‎$a‎Estudios de opinión
651 1‎$0‎MAPA20080638337‎$a‎Estados Unidos
7001 ‎$0‎MAPA20080023393‎$a‎Doyle, Bill
7102 ‎$0‎MAPA20080436582‎$a‎Forrester
830 0‎$0‎MAPA20080534165‎$a‎For eBusiness, channel & product management professionals