Online bill pay's last mile : encouraging activation and avid use

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<rdf:Description>
<dc:creator>Higdon, Emmett</dc:creator>
<dc:creator>Forrester</dc:creator>
<dc:date>2007</dc:date>
<dc:description xml:lang="es">Sumario: As annual growth rates for online bill pay slow, banks can no longer afford to focus solely on enrolling new users. They will realize the bottom-line benefit from their bill pay operations only when users are fully engaged in the service. To achieve this, banks must use a combination of hand-holding when the account is opened; new payee-switching technology; high-touch follow-up; and a business model that values bill pay activation more than enrollment</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/103096.do</dc:identifier>
<dc:language>eng</dc:language>
<dc:publisher>Forreser Research</dc:publisher>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Operaciones bancarias</dc:subject>
<dc:subject xml:lang="es">Internet</dc:subject>
<dc:subject xml:lang="es">Banca electrónica</dc:subject>
<dc:subject xml:lang="es">Comercio electrónico</dc:subject>
<dc:type xml:lang="es">Books</dc:type>
<dc:title xml:lang="es">Online bill pay's last mile : encouraging activation and avid use</dc:title>
<dc:relation xml:lang="es">For eBusiness, channel & product management professionals</dc:relation>
</rdf:Description>
</rdf:RDF>