MAP20080032579 Griskevicius, Vladas Applying (and resisting) peer influence / Vladas Griskevicius, Robert B. Cialdini and Noah J. Goldstein En: Sloan management review. - Cambridge : MIT Sloan School of Management, 1985-2012 = ISSN 1532-9194. - 01/01/2008 Tomo 49 Número 2 - 2008 I. Cialdini, Robert B. . II. Goldstein, Noah J. . III. Title.
