Centro de Documentacion de Fundación MAPFRE - Reorganize for resilience : putting customers at the center of your business

MAP20100018767

Reorganize for resilience : putting customers at the center of your business / Ranjay Gulati. — Boston : Harvard Business Press, cop. 2009

270 p. ; 23 cm.

Sumario: Resilience in turbulent markets -- Building a resilient organization -- Lever 1: Coordinaton -- Lever 2: Cooperation -- Lever 3: Clout -- Lever 4: Capabilities -- Lever 5: Connections -- Conclusion: Road to greater customer centricity

ISBN 978-1-4221-1721-7

1. Estrategia empresarial . 2. Orientación al cliente . 3. Servicio al cliente . 4. Management estratégico . 5. Empresas . I. Title.

FUNDACIÓN MAPFRE. Centro de Documentación

FUNDACIÓN MAPFRE. Centro de Documentación — Signature: D198 - 011 — Record number: 048490

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