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Recontre Internationale de la Qualité de Service dans l'Assurance et la Banque = International Forum on Quality of Service in Insurance and banking : 9-10 juin 1994, Paris

 
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<title>Recontre Internationale de la Qualité de Service dans l'Assurance et la Banque</title>
<subTitle>= International Forum on Quality of Service in Insurance and banking : 9-10 juin 1994, Paris</subTitle>
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<namePart>Rencontre Internationale de la Qualité de Service dans l'Assurance et la Banque 1º 1994 Paris</namePart>
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<name type="corporate" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080432218">
<namePart>CAPA</namePart>
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<namePart>Asociación Europea de Dirección y Marketing Financiero</namePart>
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<namePart>IBAQ</namePart>
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<place>
<placeTerm type="text">Nanterre</placeTerm>
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<publisher>CAPA</publisher>
<publisher>EFMA</publisher>
<publisher>IBAQ</publisher>
<dateIssued>1994</dateIssued>
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<abstract displayLabel="Summary">Quelle exigence de qualité pour l'Europe? -- Comprendre les attentes réelles de la clientèle -- Impliquer les équipes dans l'amélioration de la qualité de service -- La qualité de service et les réseaux -- Satisfaction des clients: que mesurer et comment mesurer? -- La qualité de service, moyen de fidélisation des clients et d'amélioration de la rentabilité -- La qualité dans l'assurance et la banque -- Développer une relation de qualité avec le client -- La contribution du benchmarking au succès -- Une stratégie de service peut-elle justifier un prix plus élevé?</abstract>
<note type="statement of responsibility">CAPA, EFMA, IBAQ</note>
<note>Ponencias en inglés y francés</note>
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<topic>Calidad de servicio</topic>
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<topic>Calidad</topic>
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<topic>Seguros</topic>
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<topic>Empresas de seguros</topic>
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<topic>Banca</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080593483">
<topic>Servicio al cliente</topic>
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<topic>Congresos</topic>
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<topic>Bancaseguros</topic>
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<classification authority="">10</classification>
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<url displayLabel="MÁS INFORMACIÓN" usage="primary display">mailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A</url>
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