Section: Articles Title: Are you ignoring trends that could shake up your business? / Elie Ofek, Luc Wathieu Notes: Sumario: Surprising ways the hot new thing can affect your product strategyRelated records: En: Harvard business review. - Boston : Impact Media Comercial S.A., 1988-. - Tomo 88 Número 7-8 - 2010, p. 125-131Materia / lugar / evento: Management Productos Toma de decisiones Competencia Other categories: 922.1 Rights: In Copyright (InC) See issue detail