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How to make your company think like a customer : customer relationship management

Recurso electrónico / electronic resource
Section: Articles
Title: How to make your company think like a customer : customer relationship management / by Floren Robinson and Justin M. BrownAuthor: Robinson, Floren
Notes: Sumario: Customers today expect an imaginative, high-quality experience in a multichannel environment. Regard this as an opportunity: your company can leverage new strategies and technologies to create operations capable of making good on your customercentric promise and growing your businessRelated records: En: Outlook : the journal of high-performance business.- [S.l. ] : Accenture. - Núm. 1, 2012 ; 10 p.Materia / lugar / evento: CRM Servicio al cliente Fidelización de clientes Estrategia empresarial Marketing multinivel Otros autores: Brown, Justin M.
Accenture
Other categories: 922.112