Section: BooksTitle: What the customer wants you to know : how everybody needs to think differently about sales / Ram CharanAuthor: Charam, RamPublication: Penguin books, 2007Physical description: 176 p.Notes: R. 049506 donado por D. Miguel Márquez OsorioSumario: The problem with sales -- Fixing the broken sales process -- How to become your customer's trusted partner -- The value account plan -- developing the value creation sales force -- Making the sale -- Sustaining the process - Taking value creation selling to the next levelMateria / lugar / evento: Atención al clienteVentasOther categories: 93Standard numbers: ISBN 978-0-141-03687-8Rights: In Copyright (InC)Referencias externas: