MAP20070025361 How to build a sales talk or improve your own. — Hartford, Connecticut : LIAMA, 1967 46 p. ; 20 cm Legado J.J. Garrido i Comas Sumario: Why a sales talk? -- What makes a good sales talk? -- Your market -- The right ideas in the right sequence -- The right words 1. Seguro de vida . 2. Técnicas de venta . 3. Ventas . 4. Marketing . 5. Márketing de la empresa de seguros . I. Life Insurance Agency Management Association . II. Title.