Breaking the ice : [the agent's guide to sales promotion]
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<rdf:Description>
<dc:creator>Life Insurance Agency Management Association</dc:creator>
<dc:date>1959</dc:date>
<dc:description xml:lang="es">Legado J.J. Garrido i Comas</dc:description>
<dc:description xml:lang="es">Sumario: How to get the most out of this book -- Building prestige. First step in sales -- Letters -- Printed promotion -- Telephone -- Novelties and gifts -- Visual sales aids -- Cards and letterheads -- Media advertising -- Planning and testing your sales promotion</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/14879.do</dc:identifier>
<dc:language>eng</dc:language>
<dc:publisher>LIAMA</dc:publisher>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Seguro de vida</dc:subject>
<dc:subject xml:lang="es">Técnicas de venta</dc:subject>
<dc:subject xml:lang="es">Ventas</dc:subject>
<dc:subject xml:lang="es">Márketing de la empresa de seguros</dc:subject>
<dc:type xml:lang="es">Books</dc:type>
<dc:title xml:lang="es">Breaking the ice : [the agent's guide to sales promotion]</dc:title>
<dc:format xml:lang="es">112 p. ; 20 cm</dc:format>
</rdf:Description>
</rdf:RDF>