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Section: Electronic documentsTitle: The Eight essentials of innovation / Marc de Jong, Nathan Marston, and Erik RothAuthor: Jong, Marc dePublication: New York : McKinsey & Company, 2015Series: (McKinsey Quarterly ; April 2015)Notes: Sumario: Strategic and organizational factors are what separate successful big-company innovators from the rest of the field -- What innovation leaders say they do right -- Testing for innovationMateria / lugar / evento: Innovación empresarialEstrategia empresarialEfectividad organizacionalOtros autores: Marston, Nathan Roth, Erik McKinsey & Company Secondary series: McKinsey QuarterlyOther categories: 922.111Rights: In Copyright (InC)