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Make the business case for mobile insurance : Business case : the mobile insurance strategy playbook
Recurso electrónico / Electronic resource
Section: Electronic documents
Title: Make the business case for mobile insurance : Business case : the mobile insurance strategy playbook / Ellen CarneyAuthor: Carney, Ellen ‌
Publication: [S.l.] : Forrester, 2015Notes: Sumario: Mobile has rapidly become a major strategic initiative for insurers - Mobile insurance delivers a variety of benefits - Maturing mobile strategies demand disciplined business cases - Your results may vary: prepare for risks that threaten success - The true impact of mobile insurance is more tan just ROI - Supplemental materialMateria / lugar / evento: Productos de seguros ‌Dispositivos móviles ‌Mercado de seguros ‌Estrategia empresarial ‌Experiencia del cliente ‌Other categories: 219
Rights: In Copyright (InC)