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Five priorities for competing in an era of digital globalization
Recurso electrónico / Electronic resource
MAP20160025521
Bughin, Jacques ‌
Five priorities for competing in an era of digital globalization / Jacques Bughin, Susan Lund, James Manyika
Sumario: Globalization, once measured largely by trade in goods and cross-border finance, is now converging with digitization. Enormous streams of data and information are transmitted every minute. As these sprawling digital networks connect everything, everyplace, and everyone, companies must rethink what it means to be global
En: McKinsey Quarterly. - [New York] : Mckinsey & Company. - May, 2016 ; 6 p
1. Digitalización ‌. 2. Globalización ‌. 3. Impacto económico ‌. 4. Estrategia empresarial ‌. 5. Nuevas tecnologías de la información ‌. 6. Internet de las cosas ‌. I. Lund, Susan ‌. II. Manyika, James ‌. III. McKinsey & Company ‌. IV. Title.