The Voice of the customer : Identifyng disruptive opportunities in insurance distribution
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| Tag | 1 | 2 | Value |
|---|---|---|---|
| LDR | 00000cam a22000004b 4500 | ||
| 001 | MAP20170013365 | ||
| 003 | MAP | ||
| 005 | 20170424174831.0 | ||
| 008 | 170424s2017 gbr|||| ||| ||eng d | ||
| 040 | $aMAP$bspa$dMAP | ||
| 084 | $a217 | ||
| 245 | 1 | 4 | $aThe Voice of the customer$b: Identifyng disruptive opportunities in insurance distribution $cRoy Jubraj, Steven Watson, Simon Tottman |
| 260 | $aLondon [etc.]$bAccenture$c2017 | ||
| 520 | $aAdvances in digital technologies, coupled with significant shifts in consumer behavior, are opening up new opportunities for insurers to refine their market segmentation, offerings and distribution models. In an age when demand for insurance remains subdued, and consumers are increasingly dictating how their providers should meet their needs, these advances also create the opportunity for carriers to enhance their relevance and value by engaging more frequently with more personalized services | ||
| 650 | 4 | $0MAPA20080586294$aMercado de seguros | |
| 650 | 4 | $0MAPA20080610326$aDistribución de seguros | |
| 650 | 4 | $0MAPA20080624019$aComportamiento del consumidor | |
| 650 | 4 | $0MAPA20080615345$aSegmentación estratégica | |
| 650 | 4 | $0MAPA20110021368$aPersonalización de productos | |
| 650 | 4 | $0MAPA20080611880$aPerspectivas del seguro | |
| 650 | $0MAPA20190001328$aMárketing de la empresa de seguros | ||
| 710 | 2 | $0MAPA20080436353$aAccenture |