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Capitalizing on precision medicine : how pharmaceutical firms can shape the future of healthcare
Recurso electrónico / electronic resource
MAP20180008467
Danner, Stephan ‌
Capitalizing on precision medicine : how pharmaceutical firms can shape the future of healthcare / Stephan Danner, Dr. Thomas Solbach, Mark Ludwig . — PricewaterhouseCoopers, 2018
Sumario: Precision medicine holds tremendous potential to remake the healthcare industry. By applying a deeper understanding of diseases with richer patient data and advanced analytics, precision medicine can help physicians tailor medicines to the needs of individual patients, rather than by broader populations, leading to better outcomes at potentially lower costs
1. Industria farmacéutica ‌. 2. Salud Digital ‌. 3. Nuevas tecnologías ‌. 4. Atención sociosanitaria ‌. 5. Medicina de precisión ‌. I. Solbach, Dr. Thomas ‌. II. Ludwig, Mark ‌. III. PricewaterhouseCoopers ‌. IV. Title.