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L'Assurance, argument de vente dans l'auto

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<title>Assurance, argument de vente dans l'auto</title>
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<name type="personal" usage="primary" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20160014020">
<namePart>Le Goff, Élöise</namePart>
<nameIdentifier>MAPA20160014020</nameIdentifier>
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<dateIssued encoding="marc">2018</dateIssued>
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<abstract displayLabel="Summary">Subaru offre trois ans d'assurance aux acheteurs de ses voitures. Ce n'est pas la première tentative des constructeurs de promouvoir le tout inclus. Mais sans grand succès jusqu' à présent</abstract>
<note type="statement of responsibility">Élöise Le Goff</note>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080603779">
<topic>Seguro de automóviles</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080582494">
<topic>Sector automoción</topic>
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<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080582890">
<topic>Técnicas de venta</topic>
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<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080551636">
<topic>Marketing</topic>
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<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080586294">
<topic>Mercado de seguros</topic>
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<classification authority="">322</classification>
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<title>L'Argus de l'assurance</title>
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<originInfo>
<publisher>Paris : Groupe Industrie Services Info, 1983-</publisher>
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<identifier type="issn">1626-4428</identifier>
<identifier type="local">MAP20077100055</identifier>
<part>
<text>08/06/2018 Número 7559 - 8 junio 2018 , p. 10-13</text>
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