Centro de Documentacion de Fundación MAPFRE - The Future belongs to intelligent payer operations

Publication: New York [etc.] : Accenture, 2019Physical description: 8 p. Notes: Sumario: Payer operations executives surveyed believe that the explosion of data, digital disruption, customer experience demands and the proliferation of automation solutions are driving forces behind the move to intelligent operations. Many (37%) cite the need to make more predictive decisions based on rapidly accessible real-time data from across the organization as having a major impact on the business.Materia / lugar / evento: Marketing digital Comportamiento del consumidor Big data Métodos analíticos Transacciones comerciales Otros autores: Accenture
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