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MAP20200011781Banks & insurers in the digital era. — London : CRIF Decisions Solutions , 20197 pSumario: Bancassurance, the selling of banking and insurance products through the same channel, traditionally the bank branch network services, saw banks acting as a major distribution channel for insurers, and insurance sales a significant source of profits for banks. Nowadays banks have reduced their branch networks both as a cost cutting exercise and because many customers no longer wanted to physically visit the bank to carry out their banking1. Bancaseguros. 2. Productos de seguros. 3. Productos financieros. 4. Canales de distribución. 5. Transformación digital. 6. Nuevas tecnologías. I. CRIF Decisions Solutions. II. Title.