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State of marketing : insights and trends from nearly 7,000 senior marketers leading through change
Recurso electrónico / Electronic resource
Section: Electronic documents
Title: State of marketing : insights and trends from nearly 7,000 senior marketers leading through change
Edition: 6ª Ed.Publication: San Francisco, CA : Salesforce Research, 2020Physical description: 88 p.Notes: Sumario: Data in this report is from a double-blind survey conducted from January 8 through February 11, 2020, that generated 6,950 responses from full-time marketing leaders those holding a manager or higher leadership role. Respondents include marketers from B2B, B2C, and B2B2C companies across North America, Latin America, Asia Pacific, Europe, the Middle East, and Africa.Materia / lugar / evento: Marketing ‌Directivos de empresas ‌Experiencia del cliente ‌Innovación empresarial ‌Tendencias ‌Encuestas ‌COVID-19 ‌Pandemias ‌Otros autores: Salesforce Research ‌
Other categories: 922.112.1
Rights: In Copyright (InC)