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MAP20200027058Fæste, Lars How transformative CEOs lead in a crisis / Lars Fæste, Christian Gruß, Jose Flores. — Boston : The Boston Consulting Group, 20208 p.Sumario: The COVID-19 pandemic has changed many aspects of business, but one thing that hasn't changed is the urgent need for companies to transform. In fact, the crisis has underscored that need. Most organizations have already launched rapid measures in response to the situation. The challenge now is to build on these measures and develop longer-term, comprehensive initiatives to reposition the company for the futurewhich may feel like a permanent state of emergency1. Chief Executive Officer. 2. Cambio organizativo. 3. Desarrollo empresarial. 4. Gestión de empresas. 5. Planes estrátegicos. 6. Planificación estratégica. 7. COVID-19. 8. Pandemias. I. Gruß, Christian . II. Flores, Jose . III. The Boston Consulting Group. IV. Title.