Centro de Documentacion de Fundación MAPFRE - Data across the insurance value chain : thought leadership

Publication: Tokio : NTT Data, 2021Physical description: 11 p.Notes: Sumario: Applying artificial intelligence and smart data across the value chain consists of embedding intelligent insights within all business processes to make data-driven decisions (choose the right premium, perform a marketing campaign, claim process...) which optimize both customer experience and P&L. In many cases, even replacing human intervention by automatic machine learning based insights, with the subsequent efficiency.Materia / lugar / evento: Inteligencia artificial Mercado de seguros Machine learning Cadena del valor Experiencia del cliente Data driven Otros autores: Hidalgo, Mayte
NTT Data
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