Search
Documentation Center

Dimensions of corporate strategy : selected readings
MAP20070000282
Dimensions of corporate strategy : selected readings / Robert J. Gibbons editor. — Pennsylvania : Insurance Institute of America, 1983
XVII, 619 p. ; 23 cm
Sumario: Corporations and the changing environment -- Managing public issues -- A view of the future -- Another look at regional U.S. growth -- The financial services revolution -- Articulated turbulence: the effect of regulatory agencies on corporate responses to social change -- Scanning the regulatory environment -- Forecasting and management -- Financial models for corporate planning -- Repression and econometric techniques for insurers -- Relating opportunities to resources -- Defining corporate strengths and weaknesses -- How to conduct an industry analysis competitive positioning -- Strategy marketing -- Product planning and development -- Data processing in insurance companies -- Systems development -- Humen Resource plannning
ISBN 0-89462-016-9
1. Empresas de seguros ‌. 2. Management ‌. 3. Estrategia empresarial ‌. I. Gibbons, Robert J. ‌. II. Insurance Institute of America ‌. III. Title.
FUNDACIÓN MAPFRE. Centro de Documentación
FUNDACIÓN MAPFRE. Centro de Documentación — Signature: 21-DIM-DIM — Record number: 000308
Loan: AvailableAvailable
FUNDACIÓN MAPFRE. Centro de Documentación
FUNDACIÓN MAPFRE. Centro de Documentación — Signature: 21-DIM-DIM — Record number: 010788
Loan: AvailableAvailable