Health and safety campaigning : getting the message across
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<subfield code="a">Part I. preparing and organising a campaign: before you get started; an overview of how to put together a campaign; essential ingredients for sucesss; planning your campaign; getting ready for the launch; final checklist; lift off; evaluating your campaign's impact; what next? -- Part II. campaigning skills: tips on how to write and present information; how to get the best out of different media -- Part III. campaigning in some specific areas: reaching SMEs; in your own workplace</subfield>
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