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MAP20071016273Granger Morgan, M.Risk analysis and management / by M. Granger MorganSumario: The public can be very sensible about risk when companies, regulators and other institutions give it the opportunity. Laypeople have different, broader definitions of risk, which in important respects can be more rational than the narrow ones used by experts. Furthermore, risk management is, fundamentally, a question of values. In a democratic society, there is no acceptable way to make these choices without involving the citizens who will be affected by themEn: Scientific American. - [s.l.]. - July 1993 ; p. 24-301. Gerencia de riesgos. 2. Management. 3. Análisis de riesgos. 4. Prevención de riesgos. I. Title. II. Título: Scientific American.