The Future for strategy : an interview with Gary Hamel

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      <subfield code="a">Gary Hamel is well known for his forthright and challenging views on international corporate strategy. Interviewed in London, he emphasises that inter-corporate competition underlies his view of strategy. Companies compete in three ways -building core competencies that give products and services unique functionality; building a worlwide distribution and brand infrastructure; and creating product integrity disciplines. It is the first of these -functionality-enhancing competencies - that will distinguish the winning companies of the future</subfield>
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