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Making global strategies work

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      <subfield code="a">Making global strategies work</subfield>
      <subfield code="c">W. Chan Kim, Renée A. Mauborgne</subfield>
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      <subfield code="a">What most motivates the top managers of multinational subsidiaries to execute the global strategies formulated at headquarters? Is it compensation, monitoring systems, or the magnitude and precision of rewards and punishment? It's none of these, argue the authors. Subsidiary top managers are most concerned that the global strategic decision-making process employs due process. That is, they want an open process that is consistent and fair and that allows for their input. The authors describe their research on this subject and urge companies to pay more attention to how they make strategic decisions</subfield>
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      <subfield code="g">Spring 1993 ; p. 11-27</subfield>
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