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MAP20071024426Richter, Laurie A.Effects of personality and task strength on performance in computerized tasks / Laurie A. Richter and Gavriel SalvendySumario: This study examines the effects of embedding human personality characteristics into the computer interface. Eighty university students were taught how to use Hypercard on the Macintosh computer in a 2x2x2 factorial design as follows: personality of the interface x subjects'personality x task strength. The results indicated that subjects do perceive computer software as having personalities similar to those of humansEn: Ergonomics. - London and Washington. - Vol. 38, nº 2, February 1995 ; p. 281-2911. Ergonomía. 2. Ordenadores. 3. Programas informáticos. 4. Comportamiento humano. 5. Resistencia. 6. Métodos de análisis. I. Salvendy, Gavriel. II. Title. III. Título: Ergonomics.