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The Discipline of innovation

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MAP20071502690
Drucker, Peter F.
The Discipline of innovation / by Peter Drucker F
The article describes that most innovate business ideas come from methodically analyzing seven areas of opportunity. Astute managers will ensure that their organizations maintain a clear focus on all seven
En: Harvard business review. - Boston. - August 2002 ; p. 95-102
1. I+D . 2. Política empresarial . 3. Metodología . 4. Investigación . 5. Innovación empresarial . I. Title. II. Título: Harvard business review.