How to pitch a brilliant idea
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| 001 | MAP20071504229 | ||
| 003 | MAP | ||
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| 040 | $aMAP$bspa | ||
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| 100 | 1 | $0MAPA20080262747$aElsbach, Kimberly D. | |
| 245 | 1 | 0 | $aHow to pitch a brilliant idea$cby kimberly D. Elsbach |
| 520 | 8 | $aBefore you even know it, the stranger across the desk has decided what kind of person you are. Knowing how you'll be stereotyped allows you to play to, and control, the other guy's expectations. | |
| 650 | 1 | 1 | $0MAPA20080557706$aCreatividad |
| 650 | 1 | 1 | $0MAPA20080606787$aInnovación empresarial |
| 650 | 0 | 1 | $0MAPA20080615550$aTécnicas de comunicación |
| 650 | 1 | 1 | $0MAPA20080586164$aMarketing personal |
| 740 | 0 | $aHarvard business review | |
| 773 | 0 | $wMAP20077100345$tHarvard business review$dBoston$gSeptember 2003 ; p. 117-123 |