MAP20071505289 Hammer, Michael Deep change : how operational innovation can transform yor company / Michael Hammer Breakthrough innovations in operations- not just steady improvement- can destroy competitors and shake up industries. Such advances don't have to be as rare as the are En: Harvard business review. - Boston. - April 2004 ; p. 84-93 1. Empresas . 2. Estrategia empresarial . 3. Innovación empresarial . 4. Reorganización empresarial . I. Title. II. Título: Harvard business review.