The Power of moderation

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<namePart>Laroche, Hervé</namePart>
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<abstract>Business and management publications are repleted  with articles about strong commitment, deep motivation, wide consensus, core values and unquestioned loyalty. So in their quest for improved efficiency companies have repeatedly launched programs to strengthen, deepen, widen or harden whatever quality that is perceived to be essential to success. When it comes to management issues, businesses are in love with the extreme. Mild is only lukewarm, and the half-hearted need not apply</abstract>
<note type="statement of responsibility">Hervé Laroche</note>
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<text>Fall 2004; p. 19-21</text>
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