Centro de Documentacion de Fundación MAPFRE

Publication: London : Sidgwick and Jackson, 1988Physical description: 273 p. ; 24 cmNotes: Sumario: I. Speciality foods: the ConCom challenge -- II. Making it in a gourmet world -- III. Choosing an advertising campaign for italiano -- IV. Choosing a sales force organization -- V. Establishing a transfer price for salsa -- VI. Planning italiano production systems -- VII. Handling th nubian network opportunity -- VIII. Balancing corporate reporting and division spending needs -- IX. Closing the apple products production facility -- X. Choosing a new group product manager -- XI. How it all turned out -- XII. The year ends: the challenge goes on.Materia / lugar / evento: Empresas Management Dirección de empresas Toma de decisiones Casos prácticos Otros autores: Schlesinger, Leonard A.
Other categories: 922.12Standard numbers: ISBN 0-283-99718-4

Rights: In Copyright (InC)

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FUNDACIÓN MAPFRE. Centro de Documentación

FUNDACIÓN MAPFRE. Centro de Documentación — Signature: 922.12-BUR-MAN — Record number: 010779

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The Management game