Centro de Documentacion de Fundación MAPFRE - Personal insurances : claims, marketing and management

Publication: London : Chartered Insurance Institute, cop. 1991Physical description: 1 v. (pag. var.) ; 30 cmSeries: (Study course ; 605)Notes: Sumario: The contracts of insurance -- The claims procedure -- Proximate cause -- Personal policy wordings -- Indemnity -- Contribution and apportionment -- Marketing of personal insurances and the marketing environment -- Market segmentation and market research for personal insurances --Personal insurance products, pricing and promotion -- Distribution of personal insurances and forecasting of future market needs -- Reserving in personal insurances -- Reinsurance for personal insurances.Materia / lugar / evento: Seguro de personas Indemnizaciones Management Mercado de seguros Reaseguro Tramitación de siniestros Contrato de seguro Marketing Otros autores: Fyfe, J.
Chartered Insurance Institute
Secondary series: Study course ; 605 Other categories: 30Standard numbers: ISBN 1-85369-033-3

Rights: In Copyright (InC)

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FUNDACIÓN MAPFRE. Centro de Documentación

FUNDACIÓN MAPFRE. Centro de Documentación — Signature: 30-EAS-PER — Record number: 011441

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