An Advanced marketing selectivity system and its applications to the insurance business = Un systeme avance de selection marketing et ses aplications a l'assurance = Ein modernes selektives...

<?xml version="1.0" encoding="UTF-8"?><modsCollection xmlns="http://www.loc.gov/mods/v3" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-8.xsd">
<mods version="3.8">
<titleInfo>
<nonSort xml:space="preserve">An  </nonSort>
<title>Advanced marketing selectivity system and its applications to the insurance business</title>
<subTitle>= Un systeme avance de selection marketing et ses aplications a l'assurance = Ein modernes selektives marketing-system und dessen anwendung in der versicherungswirtschaft : 5e Semaine Internationale du Marketing de l'Assurance : Paris, 4 au 7 juin 1984 : Communication W1</subTitle>
</titleInfo>
<name type="personal" usage="primary" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080123628">
<namePart>Bezalel, Yitzak</namePart>
<nameIdentifier>MAPA20080123628</nameIdentifier>
</name>
<name type="corporate" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080432218">
<namePart>CAPA</namePart>
<nameIdentifier>MAPA20080432218</nameIdentifier>
</name>
<name type="conference" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080491659">
<namePart>Semana Internacional de Marketing del Seguro 5ª 1984 Paris</namePart>
<nameIdentifier>MAPA20080491659</nameIdentifier>
</name>
<typeOfResource>text</typeOfResource>
<originInfo>
<place>
<placeTerm type="code" authority="marccountry">fra</placeTerm>
</place>
<dateIssued encoding="marc">1984</dateIssued>
<issuance>monographic</issuance>
<place>
<placeTerm type="text">Paris</placeTerm>
</place>
<publisher>CAPA</publisher>
<dateIssued>[1984?]</dateIssued>
</originInfo>
<language>
<languageTerm type="code" authority="iso639-2b">eng</languageTerm>
</language>
<physicalDescription>
<form authority="marcform">print</form>
<form authority="marccategory">microform</form>
<extent>16 p. 22 cm</extent>
</physicalDescription>
<note type="statement of responsibility">Yitzak Bezalel</note>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080551636">
<topic>Marketing</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080590567">
<topic>Empresas de seguros</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20190001328">
<topic>Márketing de la empresa de seguros</topic>
</subject>
<classification authority="">217</classification>
<recordInfo>
<recordContentSource authority="marcorg">MAP</recordContentSource>
<recordCreationDate encoding="marc">881229</recordCreationDate>
<recordChangeDate encoding="iso8601">20090414091217.0</recordChangeDate>
<recordIdentifier source="MAP">MAP20070001037</recordIdentifier>
<languageOfCataloging>
<languageTerm type="code" authority="iso639-2b">spa</languageTerm>
</languageOfCataloging>
</recordInfo>
</mods>
</modsCollection>