Individual purchasers of health insurance want control : the demographic profiles and attitudes of US individual purchasers of health
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Tag | 1 | 2 | Valor |
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LDR | 00000nam a22000004b 4500 | ||
001 | MAP20090021921 | ||
003 | MAP | ||
005 | 20191202111951.0 | ||
008 | 090216s2009 usa|||| ||| ||eng d | ||
040 | $aMAP$bspa | ||
084 | $a344.1 | ||
245 | 1 | 0 | $aIndividual purchasers of health insurance want control$b : the demographic profiles and attitudes of US individual purchasers of health $cby Carlton A. Doty... [et al.] |
260 | $aCambridge$bForrester Research$c2009 | ||
490 | 1 | $aFor eBusiness & channel strategy professionals | |
520 | $aWhos purchasing individual insurance? And why? To answer these and other questions, we looked at Forresters North American Technographics® Healthcare Online Survey, Q2 2008. The authors found that healthcare, and the purchasing of insurance specifically, is becoming more like a traditional retail transaction. Additionally, those consumers purchasing insurance on their own are looking for more control over their options and feel that they can make more informed decisions about their level of coverage than their employers can. While retirees make up a significant portion of todays individual purchasers, eBusiness and channel strategy professionals in the healthcare industry looking to bolster their membership should familiarize themselves with this group | ||
650 | 1 | $0MAPA20080573867$aSeguro de salud | |
650 | 1 | $0MAPA20080626310$aSeguro de asistencia sanitaria | |
650 | 1 | $0MAPA20080610326$aDistribución de seguros | |
650 | 1 | $0MAPA20080612191$aPromoción al consumidor | |
650 | 1 | $0MAPA20080624019$aComportamiento del consumidor | |
651 | 1 | $0MAPA20080638337$aEstados Unidos | |
700 | 1 | $0MAPA20090003866$aDoty, Carlton A. | |
710 | 2 | $0MAPA20080436582$aForrester | |
830 | 4 | $0MAPA20080655792$aFor eBusiness & channel strategy professionals |