Planificación estratégica : conceptos y guía práctica

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<namePart>Blanco Martínez, Ricardo</namePart>
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<namePart>Inchausti Pérez, José Manuel</namePart>
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<abstract displayLabel="Summary">Definición de planificación estratégica -- Componentes del plan estratégico -- Guía para la elaboración de un plan estratégico: cuestiones previas -- Ejemplos prácticos </abstract>
<note type="statement of responsibility">[Ricardo Blanco Martínez y José Manuel Inchausti]</note>
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<topic>Planes estrátegicos</topic>
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<topic>Guías</topic>
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<topic>Empresas de seguros</topic>
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