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Six ways to make Web 2.0 work

Recurso electrónico / electronic resource
Sección: Artículos
Título: Six ways to make Web 2.0 work / Michael Chui, Andy Miller, and Roger P. RobertsAutor: Chui, Michael
Notas: Sumario: Technologies known collectively as Web 2.0 have spread widely among consumers over the past five years. Social-networking Web sites, such as Facebook and MySpace, now attract more than 100 million visitors a month. As the popularity of Web 2.0 has grown, companies have noted the intense consumer engagement and creativity surrounding these technologies. Many organizations, keen to harness Web 2.0 internally, are experimenting with the tools or deploying them on a trial basis Registros relacionados: En: The McKinsey Quarterly. - New York : McKinsey & Company. - nº February, 2009 ; [9] p.Materia / lugar / evento: Web 2.0 Cambio tecnológico Internet Estrategia empresarial Nuevas tecnologías de la información Comercio electrónico Otros autores: Miller, Andy
Roberts, Roger P.
Otras clasificaciones: 922.13