Co-creating strategic risk-return management

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<title>Co-creating strategic risk-return management</title>
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<namePart>Frigo, Mark L.</namePart>
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<namePart>Ramaswamy, Venkatram</namePart>
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<abstract displayLabel="Summary">Companies no longer create value and wealth just by themselves. Customers, suppliers, investors, and others play an active role in the process. CFOs are on the front line in navigating the turbulent waters of today's business environment. The global economic crisis of 2008 and continuing challenges in 2009 have reveales serious limitations and dangers of many of the traditional ways of managing risk. In recent  years, there seems to have been too much unbridled focus on "returns" (return on investment) and not enough attention paid of the "risk" underlying that ROI</abstract>
<note type="statement of responsibility">by Mark L. Frigo and Venkat Ramaswamy</note>
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<topic>Gerencia de riesgos</topic>
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<topic>Creación de valor en la empresa</topic>
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<topic>Crisis financiera</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080583873">
<topic>Cambio estratégico</topic>
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<title>Strategic finance</title>
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<text>Vol. XC, nº 11, May 2009 ; p. 25-33</text>
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