Call centers : a case study on the interplay between organization and information technology
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<dc:creator>Graumann, Matthias</dc:creator>
<dc:creator>Embedded Finance & Super App Strategies</dc:creator>
<dc:date>2003-01-01</dc:date>
<dc:description xml:lang="es">Sumario: Since deregulation of the European insurance market at the beginning of the 1990s, the European insurance industry has developed into a highly competitive marketplace. It is common knowledge in business administration that intensified competition, combined with a saturated market, forces insurance companies to raise customer awareness. Whereas it used to be thought that customer awareness was founded on either the price component (lowestcost strategy) or the quality component (strategy of differentiation), today the simultaneous development of both factors is essential</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/125503.do</dc:identifier>
<dc:language>spa</dc:language>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Call centers</dc:subject>
<dc:subject xml:lang="es">Nuevas tecnologías de la información</dc:subject>
<dc:subject xml:lang="es">Atención al cliente</dc:subject>
<dc:subject xml:lang="es">Empresas de seguros</dc:subject>
<dc:type xml:lang="es">Artículos y capítulos</dc:type>
<dc:title xml:lang="es">Call centers : a case study on the interplay between organization and information technology</dc:title>
<dc:relation xml:lang="es">En: Geneva papers on risk and insurance : issues and practice. - Geneva : The Geneva Association, 1976- = ISSN 1018-5895. - 01/01/2003 Número 1 28 2003 , P. 111-126</dc:relation>
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