Don't they care? or, are they just unaware? risk perception and the demand for long-term care insurance

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      <subfield code="a">Don't they care? or, are they just unaware? risk perception and the demand for long-term care insurance</subfield>
      <subfield code="c">Tian Zhou-Richter, Mark J. Browne and Helmut Gründl</subfield>
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      <subfield code="a">The potential need for long-term care (LTC) is one of the greatest financial risks faced not only by the elderly but also by their adult children, who often provide care or financial assistance.We investigate adult childrens role in the demand for LTC insurance. Similar to flood insurance, we find that demand for LTC insurance is low due to low risk perception. The more aware adult children are of the risk, the more likely LTC insurance is to be purchased
either by the children themselves on behalf of their parents or by the parents
under the influence of their children.</subfield>
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      <subfield code="t">The Journal of risk and insurance</subfield>
      <subfield code="d">Nueva York : The American Risk and Insurance Association, 1964-</subfield>
      <subfield code="x">0022-4367</subfield>
      <subfield code="g">10/12/2010 Tomo 77 Número 4  - 2010 , p. 715-747</subfield>
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