Vecchi miti e nuovi mercati : la comunicazione d'impresa nel settore assicurativo in Italia e in Europa

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<subTitle>: la comunicazione d'impresa nel settore assicurativo in Italia e in Europa</subTitle>
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<namePart>Brunello, Giancarlo</namePart>
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<namePart>Garbarino, Carlo</namePart>
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<abstract displayLabel="Summary">Vecchi miti e nuovi mercati -- Le tendenze della comunicazione d'impresa nel settore assicurativo in Europa -- Immagine e comunicazione nel settore assicurativo in Italia -- Schede sui mercati europei</abstract>
<note type="statement of responsibility">a cura di Giancarlo Brunello, Carlo Garbarino</note>
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<topic>Mercado de seguros</topic>
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<topic>Empresas de seguros</topic>
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<topic>Italia</topic>
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<topic>Europa</topic>
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<topic>Márketing de la empresa de seguros</topic>
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