Centro de Documentacion de Fundación MAPFRE - Microinsurance to be the game changer

MAP20140018703

Microinsurance to be the game changer / Jimmy John

Sumario: In spite of having 49 insurers operating in the market, Pakistan still has one of the lowest penetration levels in the South Asian region at 0.7%. However, this is bound to change as the industry pursues a new roadmap for growth with a thrust on microinsurance to reach the masses

En: Asia insurance review. - Singapore : Ins Communications Pte Ltd., 2009- = ISSN 0218-2696. - 07/04/2014 Número 4 - abril 2014 , p. 40-41

1. Mercado de seguros . 2. Microseguros . 3. Mercados emergentes . 4. Empresas de seguros . 5. Pakistán . I. Título.