Make the business case for mobile insurance : Business case : the mobile insurance strategy playbook
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| Tag | 1 | 2 | Valor |
|---|---|---|---|
| LDR | 00000nam a22000004b 4500 | ||
| 001 | MAP20160001051 | ||
| 003 | MAP | ||
| 005 | 20220911204252.0 | ||
| 008 | 160112s2015 usa|||| ||| ||eng d | ||
| 040 | $aMAP$bspa | ||
| 084 | $a219 | ||
| 100 | 1 | $0MAPA20080064693$aCarney, Ellen | |
| 245 | 0 | 0 | $aMake the business case for mobile insurance$b: Business case : the mobile insurance strategy playbook$cEllen Carney |
| 260 | $a[S.l.]$bForrester$c2015 | ||
| 520 | $aMobile has rapidly become a major strategic initiative for insurers - Mobile insurance delivers a variety of benefits - Maturing mobile strategies demand disciplined business cases - Your results may vary: prepare for risks that threaten success - The true impact of mobile insurance is more tan just ROI - Supplemental material | ||
| 650 | 4 | $0MAPA20080598358$aProductos de seguros | |
| 650 | 4 | $0MAPA20120007895$aDispositivos móviles | |
| 650 | 4 | $0MAPA20080586294$aMercado de seguros | |
| 650 | 4 | $0MAPA20080606091$aEstrategia empresarial | |
| 650 | 4 | $0MAPA20150006509$aExperiencia del cliente |