Vulnerable segments
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Tag | 1 | 2 | Valor |
---|---|---|---|
LDR | 00000cab a2200000 4500 | ||
001 | MAP20160023572 | ||
003 | MAP | ||
005 | 20160801130233.0 | ||
008 | 160729e20160701sgp|||p |0|||b|eng d | ||
040 | $aMAP$bspa$dMAP | ||
084 | $a219 | ||
100 | $0MAPA20090038684$aSutton, Jenny | ||
245 | 1 | 0 | $aVulnerable segments$cJenny Sutton |
520 | $aInsurance CEOs face a dilemma: Should they invest in growing the least profitable part of their business, in order to attract and retain the most price-sensitive customers, or should they continue their focus on the customers that buy the big ticket, more profitable products? In this article, the author discusses how underserved market segments are vulnerable to copetition from disruptors, and that disruption, whether external or internal, is inevitable | ||
650 | 4 | $0MAPA20080586294$aMercado de seguros | |
650 | 4 | $0MAPA20080624019$aComportamiento del consumidor | |
650 | 4 | $0MAPA20130016948$aRetención de clientes | |
650 | 4 | $0MAPA20080590567$aEmpresas de seguros | |
650 | 4 | $0MAPA20110024864$aModelos de negocio | |
650 | 4 | $0MAPA20080616953$aEstrategia de crecimiento | |
650 | 4 | $0MAPA20160000917$aMillennials | |
650 | 4 | $0MAPA20080570590$aSeguro de vida | |
773 | 0 | $wMAP20090003767$tAsia insurance review$dSingapore : Ins Communications Pte Ltd., 2009-$x0218-2696$g01/07/2016 Número 7 - julio 2016 , p. 50-51 |