Aggregation metrics : consumer approaches to online insurance comparison sites in Spain
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Tag | 1 | 2 | Valor |
---|---|---|---|
LDR | 00000cam a22000004b 4500 | ||
001 | MAP20170000587 | ||
003 | MAP | ||
005 | 20220911204033.0 | ||
008 | 170104e2016 gbr|||| ||| ||eng d | ||
040 | $aMAP$bspa$dMAP | ||
084 | $a32 | ||
245 | 0 | 0 | $aAggregation metrics$b: consumer approaches to online insurance comparison sites in Spain |
260 | $aLondon$bFinaccord$c2016 | ||
490 | 0 | $aConsumer research | |
520 | $aThe research examines the status of aggregators plus other key metrics in car and home insurance including the behaviour of non-standard policyholders and the shift to buying through mobile devices -- SURVEY ANALYSIS: Consumer propensity to research and purchase insurance products online: segmentation by age and annual household income; number of sites consulted when researching insurance online -- Car insurance: switchers and new buyers within the total; distribution channels; distribution interfaces; devices used for buying online; cross-tabulation of distribution channels and interfaces; standard and non-standard policies; telematics-enabled and not telematics-enabled policies; switching rates -- Home insurance: distribution channels; distribution interfaces; devices used for online purchases; Cross-tabulation of distribution channels and interfaces used; Standard and non-standard policies; Switching rates -- Combined analysis of car and home insurance -- Awareness and usage of the leading eight aggregators -- Planned usage of aggregators -- APPENDIX: Research sample statistics; Research structure | ||
650 | 4 | $0MAPA20080586294$aMercado de seguros | |
650 | 4 | $0MAPA20080547738$aInternet | |
650 | 4 | $0MAPA20080598358$aProductos de seguros | |
650 | 4 | $0MAPA20080624972$aSeguro multirriesgo del hogar | |
650 | 4 | $0MAPA20080603779$aSeguro de automóviles | |
650 | 4 | $0MAPA20080624019$aComportamiento del consumidor | |
650 | 4 | $0MAPA20120007895$aDispositivos móviles | |
650 | 4 | $0MAPA20080615574$aTecnologías interactivas | |
650 | 4 | $0MAPA20120015227$aComparadores de seguros | |
650 | 4 | $0MAPA20080657963$aProcesos de medición | |
650 | $0MAPA20080595296$aComercio electrónico | ||
651 | 1 | $0MAPA20080637736$aEspaña | |
710 | 2 | $0MAPA20080436551$aFinaccord | |
856 | $yMÁS INFORMACIÓN$umailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A |