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Downstream disaster
Recurso electrónico / Electronic resource
MAP20170037514
Hodge, Neil ‌
Downstream disaster / Neil Hodge
Sumario: Many companies have suffered tarnished reputations when their products have become associated with the unpopular actions of other parties. Companies can face serious reputation and financial damage when their products are misused by other parties
En: Risk Management Magazine. - New York : Risk and Insurance Management Society, 1982- = ISSN 0035-5593. - 01/11/2017 Volumen 64 Número 10 - noviembre 2017 , p. 30-34
1. Empresas ‌. 2. Reputación empresarial ‌. 3. Imagen ‌. 4. Riesgo reputacional ‌. 5. Gerencia de riesgos ‌. 6. Estrategia empresarial ‌. 7. Riesgo estratégico ‌. I. Título.