Aggregation metrics : consumer approaches to online insurance comparison sites in Spain
Contenido multimedia no disponible por derechos de autor o por acceso restringido. Contacte con la institución para más información.
Tag | 1 | 2 | Valor |
---|---|---|---|
LDR | 00000cam a22000004b 4500 | ||
001 | MAP20200017240 | ||
003 | MAP | ||
005 | 20220911202349.0 | ||
008 | 170104e2020 gbr|||| ||| ||eng d | ||
040 | $aMAP$bspa$dMAP | ||
084 | $a32 | ||
245 | 1 | 0 | $aAggregation metrics$b: consumer approaches to online insurance comparison sites in Spain |
260 | $aLondon$bFinaccord$c2020 | ||
490 | 0 | $aConsumer research | |
520 | $aConsumer behaviour in respect of online insurance aggregators and comparison sites, in particular, plus insurance distribution generally, varies significantly from country to country around the world. In Spain, aggregators, in particular, and online purchasing in general, are important factors in the distribution of car and home insurance, especially among customers making an active buying decision rather than those that simply renew an existing policy. The survey also investigated the proportions of customers holding different policy types, to understand the impact that this has on propensity to use aggregators. In particular, it found that aggregators performed somewhat better among non-standard policyholders for both car and home insurance | ||
650 | 4 | $0MAPA20080586294$aMercado de seguros | |
650 | 4 | $0MAPA20080547738$aInternet | |
650 | 4 | $0MAPA20080598358$aProductos de seguros | |
650 | 4 | $0MAPA20080624972$aSeguro multirriesgo del hogar | |
650 | 4 | $0MAPA20080603779$aSeguro de automóviles | |
650 | 4 | $0MAPA20080624019$aComportamiento del consumidor | |
650 | 4 | $0MAPA20080615574$aTecnologías interactivas | |
650 | 4 | $0MAPA20120015227$aComparadores de seguros | |
650 | 4 | $0MAPA20080657963$aProcesos de medición | |
650 | $0MAPA20080595296$aComercio electrónico | ||
651 | 1 | $0MAPA20080637736$aEspaña | |
710 | 2 | $0MAPA20080436551$aFinaccord |