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Pandemic forces insurers to rethink social media engagement

Recurso electrónico / Electronic resource
Registro MARC
Tag12Valor
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003  MAP
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008  200703e20200701sgp|||p |0|||b|eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎217
100  ‎$0‎MAPA20200011637‎$a‎Chakraborty, Ranamita
24510‎$a‎Pandemic forces insurers to rethink social media engagement‎$c‎Ranamita Chakraborty
520  ‎$a‎Social media has been a great way to connect with customers during the coronavirus crisis as face-to-face interactions are no longer possible. We spoke to insurers in Asia to find out more about their social media engagement strategies.
650 4‎$0‎MAPA20200005599‎$a‎COVID-19
650 4‎$0‎MAPA20080552022‎$a‎Pandemias
650 4‎$0‎MAPA20080570286‎$a‎Redes sociales
650 4‎$0‎MAPA20080590567‎$a‎Empresas de seguros
650 4‎$0‎MAPA20080586294‎$a‎Mercado de seguros
650 4‎$0‎MAPA20140009749‎$a‎Conectividad
650 4‎$0‎MAPA20120023444‎$a‎Social media
651 1‎$0‎MAPA20080643744‎$a‎Asia
7730 ‎$w‎MAP20090003767‎$t‎Asia insurance review‎$d‎Singapore : Ins Communications Pte Ltd., 2009-‎$x‎0218-2696‎$g‎01/07/2020 Número 7 - julio 2020 , p. 54-55