Observatorio de marcas en redes sociales

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<dateIssued>2021</dateIssued>
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<abstract displayLabel="Summary">Objetivos -- Descripción del estudio -- Cuotas y ranking por RRSS en España --  Comunidad-Publicaciones - Interacciones - Viralidad - Eficiencia -- LinkedIn: rankings por marcas y categorías -- TWITCH: incursión y rankings-- Instagram: alcances, formatos y horarios -- Best practices - Conclusiones - Engagement -- Sectores</abstract>
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<topic>Redes sociales</topic>
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<topic>Social media</topic>
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<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080621728">
<topic>Marketing de comunicaciones</topic>
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<topic>Nuevas tecnologías de la información</topic>
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<topic>Marketing social</topic>
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<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080541644">
<topic>Marcas</topic>
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<topic>Imagen de marca</topic>
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